Privacy Policy

1. Introduction

Frosty Valuation ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website frosty-valuation.com or use our services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Request a property valuation or survey
• Contact us through our website or by phone
• Subscribe to our newsletter
• Fill out forms on our website

This may include:

• Name and contact details (address, email, phone number)
• Property details and addresses
• Financial information related to property transactions
• Communication preferences

2.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and browser information
• Pages visited and time spent on our site
• Referring website information
• Cookie and tracking data (see our Cookie Policy for more details)

3. How We Use Your Information

We use the information we collect to:

• Provide property valuation and surveying services
• Communicate with you about our services
• Send you newsletters and marketing communications (with your consent)
• Improve our website and services
• Comply with legal obligations
• Protect our business interests and rights

4. Legal Basis for Processing

Under UK GDPR, we process your personal data based on:

• Contract: To perform our valuation and surveying services
• Consent: For marketing communications and non-essential cookies
• Legitimate interests: To operate our business, improve services, and protect our rights
• Legal obligation: To comply with regulatory requirements

5. Information Sharing and Disclosure

We may share your information with:

• Professional partners: RICS qualified surveyors and property professionals
• Service providers: IT support, marketing, and administrative services
• Legal authorities: When required by law or to protect our rights
• Business transfers: In the event of a merger, sale, or acquisition

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

6. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services and fulfill contractual obligations
• Comply with legal and regulatory requirements
• Resolve disputes and enforce our agreements

Typically, we retain client data for 7 years after the completion of services, in line with professional indemnity insurance requirements.

7. Your Rights

Under UK GDPR, you have the right to:

• Access: Request copies of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data (subject to legal requirements)
• Restrict processing: Limit how we use your data
• Data portability: Receive your data in a portable format
• Object: Object to processing based on legitimate interests
• Withdraw consent: For processing based on your consent

To exercise these rights, please contact us using the details below.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against:

• Unauthorised access, disclosure, or destruction
• Accidental loss or damage
• Unlawful processing

Our security measures include encryption, secure servers, access controls, and regular security assessments.

9. International Transfers

Your personal data is primarily processed within the United Kingdom. If we transfer data outside the UK, we ensure appropriate safeguards are in place, including adequacy decisions or standard contractual clauses.

10. Cookies

Our website uses cookies to enhance your browsing experience. For detailed information about our cookie practices, please see our Cookie Policy.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

12. Children's Privacy

Our services are not directed to children under 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us immediately.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of any material changes by posting the new policy on our website and updating the "Last updated" date.

14. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

15. Complaints

If you are not satisfied with our response to your privacy concerns, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):